Maker&Son: Furniture that is natural, sustainable, beautiful — and very, very comfortable
When Alex Willcock and his son Felix Conran established Maker & Son, they aimed to create truly comfortable furniture, handmade from only natural materials to last a lifetime.
How did your shared experiences create the foundation for Maker&Son?
We decided from the outset to be ourselves and create a business that reflected who we are, what we love doing and doing so with the people that we loved.
Why do you think families are at the heart of so many successful businesses?
At the heart of all the successful businesses that I know is a clear sense of purpose, a reason to exist, trust of each other and a set of shared values that define what the business and team are all about. Families that share values, a sense of purpose and trust therefore have embedded within them some of the core traits to make a business successful. It takes a lot more than this though for a family to be able to work successfully together!
What do you do differently?
We are changing the way luxury furniture is designed, manufactured and sold while providing exceptional levels of service throughout the entire process. We decided to bring this change and lead by example. We design and make everything we sell and we market directly to our customers. Maker&Son is only available through Maker&Son. We make our furniture locally to where we sell and where possible, from locally-sourced natural materials.
More and more people are interested in buying things that are made locally — from natural sustainably sourced materials that will last a lifetime or more. The challenge most people face is that products with these qualities are often expensive and scarce. Luxury furniture, when sold through retail stores often adds significantly to the retail price. The compromise retailers invariably make is to reduce the quality of the product to bring it to an 'affordable price'. It seemed to us that there had to be a way to sell luxury furniture and home products without retail stores and then pass on the benefit of the reduced costs to the customer with a significantly better quality product at the same time.
How do you create furniture with the capacity to last for generations?
By design; namely, we make our furniture by hand in a traditional way, with high quality materials. Every detail is very carefully considered with longevity at the heart of the creation of each piece
Why are natural materials at the heart of what you do?
Almost all upholstered furniture across the world, whether at a high or low price, contains lots of manmade materials. Some of them are particularly unpleasant such as polyether foam which is used extensively and is highly toxic. For us, the future has to be about making products that are sustainably sourced and sustainably made. Natural materials are therefore the only way forward.
Find out more at makerandson.com
Exquisite houses, the beauty of Nature, and how to get the most from your life, straight to your inbox.
-
How well do you know these fictional friends and foes? It's the Country Life Quiz of the Day, February 16, 2026From modern favourites to classic icons, they’re all here, so let's put your knowledge to the test.
-
These are a few of James Haskell's favourite thingsThe former rugby forward talks to Hetty Lintell. Illustrations by by Ollie Maxwell.
-
Reimagining the past at VaughanIn September 2025, leading designers shared their views on creating interiors with the capacity to last forever.
-
Tetrad: Over half a century of timeless good looksSince 1968, Tetrad has employed a combination of traditional skills and the finest materials to make upholstered furniture that is designed to offer years of comfort.
-
Reimagining the past: A panel discussion with VaughanAt Focus/25 later this month, Vaughan will host an inspiring talk at which leading names in antiques and interiors will explain why understanding the past is vital to designing for the future.
-
Star of the show: Rose of Jericho's paint created just for Country Life at RHS ChelseaOne of the highlights of Country Life's ‘outdoor drawing room’ at the 2025 RHS Chelsea Flower Show was a new paint colour created by Rose of Jericho,
-
Munder-Skiles and the art of exterior decorationThe success of this project — which was awarded four stars by judges at the Chelsea Flower Show — demonstrates Isabella Worsley’s versatility as a designer.
-
Sell your valuables with ease with The Antique Buying CollectiveThe Antique Buying Collective treats gold and silver as heirlooms, not scrap. From Victorian brooches to Georgian silverware, each piece is appraised for its history, craftsmanship .and charm, then thoughtfully rehomed through a trusted network. It’s a respectful approach, giving fine antiques the second life they so richly deserve
-
Great garden getawaysDiscover some of Britain’s finest gardens with a PoB Hotels break
-
Reader Event: Designing spaces that feel like homeOn Wednesday, March 26, interior-design studio Sims Hilditch and George Smith, makers of luxury, handcrafted upholstered furniture, will mark the launch of new furniture designs for bedrooms in an event chaired by Country Life.
