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The Utterly Inessential Mother's Day List: Cruising the Ouse, tea with Queen Titania and a massage for the future mothers among us
They love us unconditionally, unquestionably and, in some cases, utterly irrationally (there's always that one sibling and if there isn't, it's you) so, especially on this one day of the year, let's make sure our utterly incredible mothers know how much we absolutely adore them.
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The Utterly Inessential Shopping List: Whisky is coming, a hat to blow you away and shuttlecock swim shorts
Welcome back to our friendly neighbourhood round-up of the best wine, furnishings and completely, utterly inessential products available now.
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The Utterly Inessential Shopping List: The Ministry of Defence's watch of choice, the perfect gift for the perfect puppy and our weekly wine blast
Another week has gone by in which producers and purveyors of goods have asked themselves not 'what does the world need?' but a far greater question: 'What does the world absolutely not need, but still whimsically wish for?'
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The Utterly Inessential Shopping List: A cat hotel with an a la carte menu, magical night lights and Ariat's latest offering to boot
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The Utterly Inessential Shopping List: Plant pots worth their weight in gold, posh chess and a Porsche to get your motor running
After a few wonderful weeks of romance-themed lists, Alexandra Fraser places her rose-tinted glasses firmly on the shelf and returns to her regularly-scheduled examination of the most utterly inessential products on the market this week.
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The Utterly Inessential Wedding Shopping List: From beautiful bouquets to romantic getaways
As the excitement of last night begins to fade into memory, we hold dear in our hearts those who are about to embark on months and months of careful planning, menu tasting and reckless spending. Alexandra Fraser presents to you everything you (may or may not) need to get through the wedding planning season and your special day.
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The Utterly Inessential Shopping List: A bag good enough to ride, a golden fountain pen and a doghouse to die for
There's nothing quite as good as something you absolutely don't need, but still want anyway. Because really, assuming you have food, water and a safe place to sleep, what really is essential? Alexandra Fraser takes her regular look at some of life's little luxuries.
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The Utterly Inessential Valentine's Day Shopping List: Edible love notes, delightful decanters and gifts to sweep him off his feet
The chill of February is ill-fated to be accompanied by a day dedicated to those lucky few among us who succeeded in surviving the stress of the festive season. It is for this group of people that we present a collection of utterly inessential products and experiences with which to say "I love you". For the rest of you, we recommend gin.
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The Utterly Inessential Shopping List: Step back in time with nightshirts, port and good old fashioned dice games
In a world plagued by 'must-have's and 'buy now's, one list and one list alone strives to bring you the 'must-never-have's and 'please lord never buy this's. Welcome, dear friends, to Utterly Inessential.
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The utterly inessential shopping list: A toaster you'll want to drive, the world's smartest cardigan and a £2,700 bedside lamp
Fret not, if the price tag on that lamp makes you fear that you better not read any further: this week's list adds an ingenious way to fund the entire lot, without having to resort to either grand larceny or a career in finance.
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The utterly inessential shopping list: A pair of swim trunks with your name on them, the chair fit for a yeti and a very special sausage roll
A new year, a new you and a new list of utterly inessentials to purchase. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The utterly inessential shopping list: 16 last-minute Christmas presents
What's that? You haven't done your Christmas shopping yet? Alexandra Fraser will help you put that right.
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The utterly inessential shopping list: An iPad/Alexa hybrid, a wire reindeer and a £145 air freshener
At this time of year more than any other, rampant consumerism is an inescapable fact of life. So don't fight it: plunge in headfirst and enjoy our latest utterly inessential but entirely marvellous shopping list.
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The utterly inessential shopping list: Christmas jumpers for two, and a rare chance to witness the £210 pencil sharpener
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The utterly inessential shopping list: Christmas sushi, Shakespearean hand sanitiser and a lighter which will light any candle, any candle at all
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The utterly royal shopping list, from beautiful winter flowers to hand-made suits that defy disposable culture
For one week only we've transformed our regular utterly inessential shopping list into an utterly royal shopping list, to coincide with the Prince of Wales guest editing Country Life.
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The utterly inessential shopping list: The illustrious party sporran, a penny farthing for your thoughts and two liquors for the price of fun
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The utterly inessential shopping list: Spooky shoes, the art of the tarte and a royally good sweatshirt
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. In a new series, Country Life's Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The utterly inessential shopping list: Serenity for the stressed in the city, terrific tweed and a loafer to take you full speed ahead
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The utterly inessential shopping list: A gold Ferrari, your very own private island and a stunning timepiece to watch
Forget about the big things. You can keep the necessities. Don't tell us about the must-haves. Alexandra Fraser takes a look at a few little luxuries which, in a world too full of strife and woe, will help ease your way through life with a smile on your face.
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The absolutely inessential, utterly indulgent and entirely marvellous weekend shopping list
Check in weekly to see the latest additions to our list – to look at, laugh at and to (occasionally) treat yourself to!
